Samsung nails Apple fankids with Galaxy S II

Three days ago, my best mate showed me his new Samsung Galaxy S II.

As a diehard Apple fanboy of over a decade, I was incredulous that he still refused to even consider an iPhone. As a self professed ‘anti-Apple kinda guy’, he just laughed as he showed off a ton of features that made me jealous as hell. We both agreed if Samsung could create an ad based on the insight of US v THEM, they’d probably kill it.

Here is that ad.

Business Insider just interviewed two execs behind the campaign here
via Baysey

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: