Tag Archives: design

Some of you already know about my upcoming project – Pretty Rad For A Dad.
(if not – or you’d like to know more, drop me a note)

Seeing the above video after returning from a visit with the brilliant team from I-Drone / SWARM has got my blood pumping to build, break and create stuff in a way I haven’t felt in years.

Bring on the Summer of building stuff!


The typical early adopter cares about function and capability above all else. But what about the rest of us? As technology penetrates formerly closed markets around the world, the ability to fix and upgrade in the field is increasingly sought after. Even in tech-savvy urban centers, there’s a growing consumer subculture that sees hacking and repairing as an indicator of true ownership. Show the tinkerers some love. The smartest technology companies in 2013 won’t make everything totally field serviceable, but they‘ll offer access to those who want it. Rather than just optimizing for speed, compactness or low-cost, they’ll offer products and services that invite users to actively maintain and modify, winning loyalty and love along the way. image and thinking by Ziba via FastCo Design